Uzbekistan
Oʻzbekiston Respublikasi
She's Next in Uzbekistan
The second wave of She’s Next. Empowered by Visa was held in Uzbekistan in 2022 in the marathon format “Business Leadership”. About 6800 entrepreneurs from Kazakhstan, Uzbekistan, Kyrgyzstan, Tajikistan, and Turkmenistan registered in the educational program.
The marathon was implemented together with Halyk Bank and the Onlinebank by Halyk brand. The technical partner of the marathon was the Tech Hub of the Astana International Financial Center.
The marathon included:
-a landing page with information about the program and educational videos for marathon participants.
-a chatbot where participants passed tests on the new information they got during the marathon.
15 entrepreneurs went to the final stage of the marathon – three of them were selected by open vote.
Launch press event, final event of the campaign and several media (Tier-1) partnership projects have been launched within the communication support of the initiative in Kazakhstan as well as collaborations with popular Kazakhstani influencers who shared information of the program on their social media accounts.
One of the 15 finalists was from Uzbekistan.
She's Next in Uzbekistan
15 sentabrdan 23 dekabrga qadar Qozog‘istonda “ Business Leadership ” marafoni doirasida Visa tomonidan qo‘llab-quvvatlangan “She’s Next”ning ikkinchi to‘lqini bo‘lib o‘tdi. Taʼlim dasturida Qozogʻiston, Oʻzbekiston, Qirgʻiziston, Tojikiston va Turkmanistondan 6800 ga yaqin tadbirkor roʻyxatdan oʻtgan.
Marafon Xalq Banki va Xalq Bankining “Onlinebank” brendi bilan hamkorlikda o‘tkazildi. “Ostona xalqaro moliya markazi”ning “Tech Hub”i marafonning texnik hamkori bo‘ldi.
Marafon quyidagilarni o’z ichiga oldi:
-Marafon ishtirokchilari uchun dastur va o’quv videolari haqidagi ma’lumotlarga ega ochilish sahifasi.
-Ishtirokchilar marafon davomida o’rgangan yangi ma’lumotlar bo’yicha testlardan o’tkazilgan chatbot.
Marafonning yakuniy bosqichigacha 15 nafar tadbirkor yetib keldi – ulardan uchtasi ochiq ovoz berish yo’li bilan tanlab olindi.
Ushbu tashabbusni Qozog‘istonda kommunikatsion qo‘llab-quvvatlash doirasida, shuningdek, dastur haqidagi ma’lumotlarni o‘zlarining ijtimoiy tarmoqlarida baham ko‘rgan qozog‘istonlik mashhur blogerlar bilan hamkorlik natijasida matbuotda ma’lumotlarni taqdim etish tadbiri, kampaniyaning yakuniy tadbiri va ommaviy axborot vositalari bilan hamkorlik bo‘yicha bir nechta loyihalar (1-Daraja) tashkil etildi.
Finalga chiqqan 15 nafar ishtirokchidan bir nafari O‘zbekistondan edi.
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