‘I Did It’ Episode with Anano Dolaberidze 

In the latest episode of our I Did It video series, Anano Dolaberidze, CEO and co-founder of Phubber, shares her journey from a 12-year career in fashion to launching a platform that’s changing the way we think about clothing and sustainability.  

Vision for Sustainable Fashion 

Phubber, founded in Tbilisi, Georgia, is a unique re-commerce and social networking platform that’s bringing new life to fashion. With a vision for a more sustainable future, Phubber provides a platform for buying and selling authenticated fashion, helping reduce waste and give garments a second life. 

Overcoming Challenges and Embracing Growth 

Anano’s story is full of inspiring moments and tough challenges—from growing during a pandemic to expanding Phubber’s reach in the face of unexpected events. Her insights into resilience, adaptability, and staying true to a vision are invaluable for anyone on their entrepreneurial journey. 

Tune in to learn more about how Phubber is reshaping fashion, one sustainable step at a time! 

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