‘There is no position or business in this world that is not for a woman’
Silva Mesropyan’s story mixes personal achievement with a broader mission, shaping a future where female potential is not just acknowledged but actively nurtured for societal…
Category: General
Budgeting for Small Businesses: A Quick Guide
Looking to gain control over your business finances? Our latest video guide is here to help. Discover how a well-crafted budget can pave the way…
Understanding Your Audience: A Guide to Tailoring Marketing Efforts
In the realm of marketing, knowing your audience is essential, but truly understanding it is equally vital. Yet, grasping the complex details about your target…
Effective Email Marketing in 4 Simple Steps
Are your email marketing efforts falling short of expectations? Despite being a powerful tool, many businesses struggle to see results due to common pitfalls. In…
Understanding Your Audience: A Guide to Defining Your Target Audience and Utilising Market Research
Understanding your audience is crucial for marketing triumphs. Without knowing who you’re targeting, your business or service could falter. By truly comprehending your audience, you…
Breaking barriers: The journey of a lawyer-turned-entrepreneur revolutionising Azerbaijan’s legal scene
Amidst Azerbaijan’s evolving societal norms, Sona Salimli-Alasgarova emerges as a beacon of change, transforming the legal field with her innovative venture, Legalaid, and advocating for…
Visa brings She’s Next Global Campaign to Armenia and Hosts Panel Discussion in Partnership with the EBRD
YEREVAN, March 25, 2024 — The global She’s Next Empowered by Visa initiative has been launched in Armenia by Visa, the world leader in digital…
5 Steps to Effective Market Research
Are you struggling to understand your target market and make informed business decisions? Market research is the key to unlocking valuable insights and paving the…
Networking Tools and Strategies
Networking is an invaluable ally for entrepreneurs, serving as a bridge to forge authentic connections, encounter new peers within your professional sphere, and unlock myriad…
Understanding Networking
Networking is a widely used term in the business world and a highly valuable asset for an entrepreneur. In the context of personal and professional…