Cards, cash and wire transfer
In the past, there was only one payment type a business needed to accept and that was cash. Cash operations can have several downsides, including…
Category: How-to articles
How to set up an online store?
In today’s modern business, operating a physical store can be a challenge. You must deal with high operating costs, limited reach, risk of theft and…
What is e-commerce?
In today’s modern commercial era, relying solely on a physical storefront is no longer a viable strategy for most businesses. This is when e-commerce comes…
Automation in business
In today’s modern competitive business landscape, entrepreneurs are constantly seeking innovative ways to stay ahead of the competition and drive their ventures toward success. One…
Time Management: The use of digital tools for time management
Effective time management is crucial for entrepreneurs as it determines how they allocate their daily activities. However, time management can be challenging and if done…
Time Management: Techniques for managing time effectively
Time is the most precious resource in the world, and it is within each person’s control to decide how to allocate it. However, many entrepreneurs…
Today’s marketplace demands distinctiveness; a business lost in the crowd fades away.
In a fast-changing landscape, small companies struggle with intense competition — especially in capturing and keeping customer attention. Retention is the key priority in the…
Resilience and Perseverance
One of the most crucial qualities an entrepreneur can possess is resilience. Indeed, it serves as the very foundation of successful entrepreneurship: the ability to…
Branding basics. Brand Identity and Value Proposition
This section represents the continuation of our article series on branding basics. We recommend reading part one, where we delve into the fundamental concepts of…
Branding basics
Brand can be the deciding factor between great success and miserable failure. Branding plays a pivotal role in the business landscape, as every entrepreneur strives…