The visibility gap
Why women entrepreneurs in CEE remain underrepresented and how the ecosystem can change this Judging by the number of start-ups, innovative solutions and new products…
Category: Opinion pieces
Learning to master the dignified ‘no’
Every woman founder eventually reaches a moment where she must choose between being liked and leading Women are often praised for empathy, understanding and care…
The power of female networks in the CEE start-up ecosystem
Collaborative networks are proving more powerful than individual ambition in emerging ecosystems The start-up landscape of Central and Eastern Europe (CEE) is undergoing a structural…
The Power of 360° Business Skills in Shaping Women Entrepreneurs
To accelerate the growth of women-owned businesses in our region, we need to create Express Centres for Entrepreneurs—creative, practical, ‘one-stop-shop’ spaces. At a recent start-up event, I…
Cashless Economy Empowering Women Entrepreneurs
The nature of payments and transactions has undergone a dramatic transformation in recent years, with cashless payments increasingly taking precedence over the use of cash…
The challenges of female entrepreneurship in Ukraine during wartime
All Ukrainian businesses face challenges due to Russia’s ongoing war, but their impact is often greater on female-led businesses. Women entrepreneurs in Ukraine face significant…
Winning in a battle against imposter syndrome
I stepped into a room for a meeting with senior managers and immediately felt discomfort. I was at least ten years younger than most of…
Inclusivity and diversity matter
There is growing evidence that tech companies with an age, gender, socio-economic and culturally diverse workforce deliver social impact, says Olga Oleinikova, founder of HeyLink.me. …
How female entrepreneurs can boost growth in Georgia
It is critical that female entrepreneurs receive support for the implementation of their ideas, says Mariam Maisuradze. Entrepreneurship is challenging, but not because it demands…
The time to forget disruption and get our hands on reparative entrepreneurship is now
More than a year since Russia began its war in Ukraine, entrepreneurial minds with rich experience in the Eastern European market have flooded Europe. Some…