Utilising Public Speaking Opportunities to Strengthen Your Brand
Public speaking is a powerful way to elevate your personal or business brand. By sharing your expertise, you can establish trust, showcase your authority, and…
How to Consistently Communicate Your Brand Across All Platforms
Consistency is the backbone of successful branding. It builds trust, fosters recognition, and ensures your audience experiences a unified message, no matter where they engage…
Building a Personal Brand as a Thought Leader in Your Industry
Thought leadership is a powerful way to establish authority, credibility, and influence in your industry. By building a personal brand as a trusted expert and…
The Role of Professional Appearance in Personal Branding
Personal branding is shaped not only by what you do but also by how you present yourself. Your professional appearance plays a critical role in…
Using Content Marketing to Build and Enhance Your Personal Brand
Content marketing is a powerful tool for building your personal brand, helping you establish authority, build trust, and expand your reach. By creating and sharing…
‘Time to put the spotlight on Georgia’s women entrepreneurs’
Diana Lezhava set out to create a high-end brand, made in Georgia. It didn’t work out, but she remains proud of what she achieved and…
Personal Branding Through Social Media: Dos and Don’ts
In today’s digital world, personal branding is a powerful way to establish credibility, showcase expertise, and open doors to new opportunities. Social media serves as…
How to Craft Your Entrepreneurial Story for Branding: A Step-by-Step Guide
Storytelling is one of the most powerful ways to connect with your audience and bring your brand to life. As Robert McKee once said, “Storytelling…
Emerging Europe Talks She’s Next with Amalya Yeghoyan
“Growing up in Gyumri, Armenia’s second city, I was surrounded by traditions that often-placed limitations on women. My dream was always to escape, to leave…
Developing a Personal Branding Strategy for Women Entrepreneurs
Personal branding is a powerful tool for women entrepreneurs to distinguish themselves and build credibility. A strong personal brand not only helps set you apart…